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Shop the aNu Way

Curated by Dr. Watkins and backed by science, everything in our shop is handpicked to help you glow brighter, feel stronger, and live more vibrantly—inside and out. Explore skin care, supplements, wellness favorites, and a little something for gifting, too.

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TNS Eye Repair
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TNS Eye Repair
$106.00
TNS Advanced + Serum
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TNS Advanced + Serum
$295.00
Latisse .03% 5mL
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Latisse .03% 5mL
$190.00
HA5 Rejuvenating Hydrator
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HA5 Rejuvenating Hydrator
$192.00
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Dr. Watkins’ Preferred Products

Tried, Tested & Totally Trusted

These are Dr. Watkins’ go-to picks—the products she uses herself and recommends daily. Browse affiliate favorites and special savings.

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Shop Dr. Watkins’ Picks

Looking for something specific?

Search by product name, skin concern, or category to find exactly what you need.

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Anti-Aging

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Post-Procedure

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Eyes & Lashes

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Skincare

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Hair

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Supplements

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Moisturizer

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Sunscreen

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Lips

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Skincare Kits

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Cleansers & Scrubs

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Top Sellers

Shop

Gift Card
from $50.00
Zinc
$18.00
Yeast Balance
$38.00
Weekly Vitamin D3 50,000iu
$9.00
Vitamin C - 60 Caps
$30.00
Vitamin B Supreme
$20.00
Vascular Balance
$97.00
Ultra Collagen
$62.00
Turbo Drops
$48.00
TruNiagen Pro 500mg - 30 caps
$80.00
Tri-Magnesium
$22.00
Tri-Fortify Watermelon Liposomal Glutathione
$88.00
Tri-Fortify Orange Tube Liposomal Glutathione
$88.00
Thyroid Support
$23.00
Stress Adapt PLUS+
$68.00
Stress Adapt
$68.00
Serene Phosphatidylserine
$70.00
SBO Kit
$159.00
SBI Immune Support
$74.00
Red Yeast Rice
$26.00
Pure Rest Plus
$47.00
Probiotics + Immune Health
$54.00
Probiotic Super 100
$71.00
Pregnenolone 25mg
$27.00
Potassium Citrate 200mg - 90 caps
$17.00
Palmetto Plus
$36.00
Pain-Less Curcumin
$48.00
Omega 1000
$60.00
O.N.E. MultiVitamin 60 caps
$45.00
Nutrafol Core for Women (Pro 3 pack)
$209.00
Nutrafol Core for Women
$79.00
Nutrafol Core for Men (Pro 3 pack)
$209.00
Nutrafol Core for Men
$79.00
Niacin
$27.00
Neurolink
$62.00
Natural Rest Powder
$60.00
NAC - 180 caps
$30.00
Mood Lift - SAMe
$89.00
Methylation Synergy
$43.00
Menopause Support - 120 caps
$42.00
Magnesium Citrate
$19.00
Liver - GI Detox - 60 caps
$34.00
Lipid Balance
$112.00
Lipid & Glucose Balance
$102.00
L-Theanine
$42.00
Iron
$17.00
Histamine Support
$50.00
Gut Shield
$48.00
Greens First Pro - Mint
$60.00
Greens First Pro - Berry
$60.00
Greens First Boost - Vanilla
$58.00
Glucose Balance
$90.00
GI Soothe Powder
$88.00
GI Soothe Caps
$86.00
GI Detox - BINDER - 60 Caps
$41.00
Femmenessence PRO
$29.00
DIM Complex
$39.00
Digestive Support
$33.00
DHEA
from $16.00
Detox & Reset 14 Day Program
$295.00
Daily Vitamin K D 5,000
$38.00
Daily Vitamin D3 / K2 10,000
$42.00
Daily Probiotic
$67.00
Cytoquel
$65.00
Cortisol Manager 90 Tabs
$70.00
CoQ10 - 30 Caps
$36.00
Cognitive Support
$72.00
Calm Mood
$60.00
Bromelain - 60 tabs
$30.00
Biocidin Tabs
$77.00
Biocidin Liquid
$77.00
Bio Vegetarian
$50.00
Betaine HCL
$42.00
Berberine
$57.00
B12 Melt
$36.00
ATP 360
$74.00
AM/PM Menopause Formula
$25.00
Aloe
$22.00
TNS Eye Repair
$106.00
TNS Advanced + Serum
$295.00
Latisse .03% 5mL
$190.00
HA5 Rejuvenating Hydrator
$192.00
Even & Correct Dark Spot Cream
$88.00
Even & Correct Advanced Brightening Treatment
$178.00
SkinMedica Award Winning System
$542.00
Alto Defense Serum
$170.00
AlphaRet Overnight Cream
$145.00
Youth Intensive Creme 50 Grams
$246.00
Youth Intensive Creme 100 Grams
$402.00
Sheald Recovery Balm 60g
$83.00
Sheald Recovery Balm 15g
$31.00
Reparative Moisture Emulsion 50 g
$110.00
Hydra-Intensive Cooling Masque 120 g
$99.00
Cleansing Complex 180ml
$49.00
Active Serum 1 oz.
$148.00
Active Peel System - Box
$96.00
Upneeq Box of 30
$165.00
Tighten & Firm Body Lotion
$124.00
Soothing Retinol 0.03 Correction Serum
$88.00
Retinol Repair Eye Cream
$112.00
Non-Tinted Sheer Physical SPF 50
$48.00
Healing Cream - Aloe & HC 1%
$39.00
HA Lip Plump
$50.00
Green Tea Hydrating Antioxidant Mist - FULL SIZE 3.5oz
$48.00
AHA/BHA Exfoliating Face & Body Cleanser
$57.00
Soothing Cleanser
$42.00
Smoothing Scrub
$42.00
Silicone Scar & Recovery Gel
$53.00
Rich Peptide Hydrating Cream
$140.00
Regenerative Shampoo
$35.00
Regenerative Lash Serum
$130.00
Regenerative Hair Serum
$90.00
Regenerative Conditioner
$35.00
Pre-Cleansing Oil
$32.00
Intensive Moisture Cream
$91.00
Intense Defense Vitamin C Serum
$123.00
Hydrating Pumpkin Mask
$59.00
Hair Rejuvenation System
$165.00
HA Hydrating Tint SPF 44
$51.00
HA Collagen Booster
$130.00
Gentle Exfoliating Cleanser
$42.00
Anti-Aging Growth Factor Cream
$157.00
Anti-Aging Eye Cream
$88.00
Ageless Collagen Serum
$157.00
Age Defense System
$425.00
Ultra Nourishing moisturizer
$92.00
Restorative Skin Complex - NEXT Generation
$239.00
Restorative Neck Complex
$146.00
Restorative Eye Treatment
$118.00
Renewal Retinol .5
$74.00
Renewal Retinol .25
$74.00
Regenerating Skin Nectar
$236.00
Hydratint Pro Mineral SPF 36
$79.00
Gentle Cleanser - 6 oz
$54.00

Medical Grade Skincare

Only the good stuff: clinical formulas that nourish, correct, and protect your skin—all personally vetted by Dr. Watkins.

Shop All Skincare
Shop
TNS Eye Repair
Quick View
TNS Eye Repair
$106.00
TNS Advanced + Serum
Quick View
TNS Advanced + Serum
$295.00
Latisse .03% 5mL
Quick View
Latisse .03% 5mL
$190.00
HA5 Rejuvenating Hydrator
Quick View
HA5 Rejuvenating Hydrator
$192.00
SkinMedica Award Winning System
Quick View
SkinMedica Award Winning System
$542.00
Youth Intensive Creme 50 Grams
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Youth Intensive Creme 50 Grams
$246.00
Youth Intensive Creme 100 Grams
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Youth Intensive Creme 100 Grams
$402.00
Sheald Recovery Balm 60g
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Sheald Recovery Balm 60g
$83.00

Medical Grade Supplements

From hormone balance to gut health, these physician-approved supplements help support the systems that keep you feeling your best.

Shop All Supplements
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Zinc
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Zinc
$18.00
Yeast Balance
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Yeast Balance
$38.00
Weekly Vitamin D3 50,000iu
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Weekly Vitamin D3 50,000iu
$9.00
Vitamin C - 60 Caps
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Vitamin C - 60 Caps
$30.00
Vitamin B Supreme
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Vitamin B Supreme
$20.00
Vascular Balance
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Vascular Balance
$97.00
Ultra Collagen
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Ultra Collagen
$62.00
Turbo Drops
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Turbo Drops
$48.00